NRDC Food Fame 2013
Posted October 22, 2013 in Health and the Environment
How often do you think about food? Breakfast, lunch, and dinner make three; but if you work at NRDC it never stops. Why? Because we not only have a deep love for the food that nourishes us, but we also have a deep love for you – the everyday consumer. At NRDC we don’t just talk the talk; we do quite a bit of walking as well. Everything from The Dating Game Report release, to our heavy presence at the 2013 SXSW Eco Conference, to the launching of our antibiotics campaign (and that’s just within the last month folks) we are making our food presence known, all in an effort to protect Americans and keep food what is should be…yummy, enjoyable, and safe for us to eat.
If you missed it, last month NRDC issued a joint report with Harvard Food Law and Policy titled The Dating Game. Now in case you’re confused, this report will not find you a love match to who will love you the rest of your days; what it will do however is help you decipher all of the confusing date labels causing you to prematurely throw away good food (and your hard earned money), and further contributing to the excessive food waste problem in this country. I can’t blame you. I don’t want to get sick either! Since the report’s release however, I have found that I too am guilty of throwing out edible food. Thanks to a handy Dating Game infographic, I now have a visual guide to help me make sense of it all. I’m not the only one who loved this report by the way; TIME Magazine, The Today Show, NPR, Forbes, and Bloomberg Businessweek are just a few of the outlets that are highlighting this terrific work.
We also packed up this October for a trip to Austin, Texas to attend the SXSW Eco Conference, participating in “Addressing the Excess: Waste” and on other Food and Agriculture panels. The 3 day event of environmental activism drew food celebs, experts in urban farming and sustainability, food techies, and an overflow of food experts, including our own experts Sasha Lyutse (@SashaLyutse) and Dana Gunders (@dgunders). In fact, Dana is quickly reaching food star status, as she’s recently appeared on media outlets such as The Wall Street Journal Live’s Lunch Break program, The Stream, and NBC Nightly News.
NRDC Growing Green Awards winners Brianna Almaguer Sandoval, Tezozomoc and Russ Kremer were also invited panelists at the SXSW Eco Conference. If you recall, GGA Food Producer Russ Kremer had once suffered a streptococcus bacterial infection from a farming accident that proved to be resistant to penicillin – a widely used antibiotic. That’s when he found he’d acquired antibiotic-resistant superbugs from his farming practices. Deciding to change it up for the health of his pigs and himself, Russ went all natural. Now known as the ‘Pope of Pork’, Russ’ antibiotic-free pork production is thriving: making him the perfect person to align himself with NRDC’s new Stop the Spread of Superbugs campaign, and to tell the FDA to finally end the use of antibiotics in animal feed.
Guess what? Our food reach doesn’t end there. Just like the crops we covet, the NRDC Food and Agriculture Facebook and @NRDCFood Twitter community continues to grow. Engagement has risen to an all-time high. From sending us your fridge photos to live tweeting at the SXSW Eco Conference, our NRDC Food audience has literally been chomping at the bit. And for that we thank you. Our food mission to advance healthy food systems, challenge poor agriculture practices, honor the good food heroes out there, and keep you informed is gaining ground where it counts. Next stop; who knows? NRDC Top Chef has a nice ring to it.